Both the people involved in the relationship are just in it for the moment, until something or someone better comes along.

Simply put, casual relationships are an outlet to satiate sexual and emotional desires without the rules and boundaries of a regular romantic relationship.

For dating services that focus more on finding a long-term relationships, like e Harmony or Match, simply saying “Hi” won’t cut it.

“Simply saying ‘hi’ or ‘hello’ in your message will give you an 85 percent chance of not receiving a reply,” says e Harmony Chief of Advice Jeannie Assimos.

The purpose of texting is to ensure that you are always on her radar. Texting is important because you want to be one of the men she talks to on a regular basis to ensure that you are always staying on her “radar”.

An exchange of numbers happens with your departure from each other. “Hmm, that’s weird.” A day passes and you find yourself dialing Haley’s number again on Thursday to confirm your date. This pattern continues until you give up on the possibility of meeting up with Haley.

That time that you weren’t talking to her, there are guys that were.

Your connection with Haley died out not because you did anything wrong… Texting is a great way to make sure you stay on her radar.

Men really aren't all that discriminating when it comes to selecting a match on Tinder, according to a recent study from the Queen Mary University of London, Sapienza University of Rome, and the Royal Ottawa Health Care Group. That same study found 21% of women sent the first message, while only 7% of men did so.

Men are certainly less strategic and selective than women, anyway. We’ll give you the benefit of the doubt—it can be tricky to figure out exactly what to say to her to sweep her off her feet and not give her the creeps.

Taking the time to respond to your texts ensures she thinks about you, allowing her to remember the reason why she liked you in the first place.

Texting is a low–investment form of communication for those of you who live busy lifestyles and can’t afford to be calling, to talk about nothing. Following these three simple rules when first learning to create interesting text threads will improve your text game exponentially. Make sure your level of investment always matches or is lower than hers. You text her and she takes five minutes to respond, take five minutes or longer.

“Introduce yourself and, at the least, ask the person how they’re doing." This might seem counterintuitive, but commenting on her appearance in the first few messages is actually not sexy.